AI-Search Visibility + Accessibility — Sample Audit
Subject: usefathom.com (Fathom Analytics) · Benchmarked vs: plausible.io
Run: 2026-06-01, live across ChatGPT · Claude · Perplexity
Prepared by: Prompt Goblin — this is a real, reproducible scan; every finding can be re-run.
This is a sampleof the deliverable, run on a public B2B SaaS site we have no relationship with, to show exactly what a paid audit looks like. The numbers below are live results, not illustrations. We didn't ask permission to scan a public site, and we'll remove this on request.
The headline: you're losing the AI-answer surface to a direct competitor
When buyers ask AI engines “best Fathom Analytics alternative,” here's who gets cited:
| ChatGPT | Claude | Perplexity | Cited by | |
|---|---|---|---|---|
| usefathom.com | — | — | ✓ | 1 of 3 |
| plausible.io | ✓ | ✓ | — | 2 of 3 |
Plausible is named in twice as manyAI answers for your own category query. Every one of those is a buyer who asked an AI for an alternative and didn't hear your name. This is the gap that actually costs revenue — and it's measurable, repeatable, and fixable.
(Reproduce it yourself: ask ChatGPT, Claude, and Perplexity “best Fathom Analytics alternative” and note who's cited. That's the whole methodology — no black box.)
Why it's happening — three layers, all real findings
1. Answer-engine legibility (schema) — hygiene score 58/100
Your structured data is thin, so engines can't cleanly extract what you are:
- Missing FAQPage JSON-LD (high) — the format AI answers pull from most
- Missing ProductJSON-LD (high) — engines can't parse your product as an entity
- Missing WebSite + BreadcrumbList JSON-LD (medium)
Honest note: schema is hygiene, not a magic citation lever — it makes you legible, it doesn't forcea citation. The real citation drivers are brand mentions and Bing rank. We work all of it; we just won't sell you schema as a silver bullet.
2. Accessibility (WCAG 2.1 AA) — 5 automated findings
A stateful axe-core scan (run across your real rendered component states, not one snapshot) surfaced 5 issues, each with a paste-ready fix. Automated tooling catches roughly 30–57% of WCAG criteria — a full determination needs a human pass, which is included. Beyond doing right by users, the same semantic fixes make you more legible to crawlers and AI engines.
3. Technical SEO foundation
Crawl/index hygiene gaps that compound the above (full list in the paid audit).
What the paid engagement delivers
A fixed-fee, 10-business-day sprint:
- Baseline — this scan, expanded: 5 answer engines, top buyer queries, named-competitor citation diff.
- Prioritized fix queue — every gap ranked by impact × effort, with paste-ready code/schema and agent-ready fix prompts.
- Implementation — human-reviewed PRs or CMS-ready instructions (your call). Nothing auto-deployed.
- Re-scan + measured delta— we run it again in ~2 weeks and show what moved. Honestly, including what didn't.
We guarantee the work, not the algorithm.We can't promise a specific citation number — nobody honestly can — so we don't. If we don't deliver the audit, or you're not happy with it within 14 days, full refund.
Reproduce / verify
Everything here is re-runnable. Ask us for the live command, or check the citation gap yourself in 60 seconds in any AI chat. Get found by robots. Stay usable by humans.